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8 Ways To Find Motivated Sellers

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Topics: Marketing
vacant house

Vacant house owners are often the most motivated sellers of all.  Here’s why:

Since they are not living in the house, they are most likely making payments on two houses, paying utilities, taxes and insurance on two houses, and maintaining the yard on two houses.  A vacant house is more susceptible to vandalism to make matters worse.  

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Using a Blog to Drive Traffic to Your Website

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Topics: Marketing

 
Stagnant Internet websites with pages that never change are not treated kindly by the search engines. In plain English, this means that you should be adding new relevant content to your website on a regular basis in order to increase the likelihood that prospects will find you instead of your competitors online.
 
One of the easiest ways to do this is to add a blog (Web log) to your website.
 

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There’s More to Marketing Than “Selling” . . .

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Topics: Marketing


The term "Marketing" describes the entire process for moving goods from the manufacturer or originator to the consumer. Imagine that you are setting out to sell a new product which we'll call a Widget. In order to create a market for it, you've got to inform consumers that your Widget exists; that it offers unique benefits to the buyer over similar products on the market; that it can be produced at a cost that will enable you to sell it at a competitive price in comparison to similar products; that your Widget can be bought on affordable terms; that it is readily available and easy to purchase; that you're a reliable vendor, and that satisfaction is guaranteed for a reasonable time.

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Staging And Selling A House

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Topics: Marketing


  Selling a house is quite different from selling just about anything else primarily because so much of the buyer/occupant's emotion is involved in the decision to buy. I like to watch all those house shows on HGTV cable channel because, even if the situation is staged by actors, there is a lot to learn about dealing with buyers and showing a house.

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