I’m gong to drive some known buyers to my website and have them fill out a form. Initially the form will only be just name, email address, and phone number, so they’ll be on my list in a non-targeted way. However, that form is going to redirect them to an (optional) questionnaire where I can get enough info to target my search and serve them.
There are a lot of sources on here for buyers list questions and I’m going through those, but thought I’d ask others on here what they have asked and what has worked. And otherwise, how does the plan above sound?