Door Knocking

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  • I plan to do what many are unwilling to do–Door Knock. What would you recommend as my “Farm Territory”. Should the area be based on how long it takes me to visit all the houses in say a three month period? Or should the area be based on a certain number of square blocks like 24 square blocks, regardless of how long it takes for me to cover the territory? I am thinking a territory that I can cover in 3 months might be ideal ( 4 times a year). What do you think?

    By the way, the territory will be Inglewood, CA, a city of about 110 K people. I plan to seek master leases, options, lease options, sub-2 and owner finance deals. The exit will generally be to rent/ lease the property for cashflow. Any rehabs deals will be wholesaled out to other investors.


    When Kim and I move from Cherokee County to Bartow County, Georgia in 1999, I used the new (then) Super Walmart as my hub. Cartersville, had about 35,000 residents. On a map, using a string to represent 2.5 miles, I drew a circle around that Walmart. Thus the famous 5-mile circle.

    I’ve worked this circle ever since. Because Kim and I lived on a horse ranch in Adairsville, GA, about 17 miles north of Cartersville, we did do some deals in Adairsville. Problem was, Adairsville was a one-stoplight town, not big enough to continually work. Therefore, Cartersville, in the same county as Adairsville, was our territory.

    Also, beginning in 2008, I began working Acworth, Georgia. It’s also in Bartow, on the south end of the county. We began working here when we began doing Lonnie Deals. Acworth is packed with mobile homes. Target rich environment.

    It took me about 3 months to door knock my circle. Once completed, I worked it again, and again, and again, and again.

    You may want to purchase my door knocking manual at It’s packed with 50 years of door-knocking experience.

    Finally, when out talking to people, don’t focus on structuring. Instead, focus on finding people to help and problems to solve. If you do T-bars, you’ll find the seller will tell you how they want the deal to be structured. It’s all about asking lots and lots of questions…and caring.

    Bill Cook

    This is very helpful Bill; Thank you. I saw your door-knocking manual and plan to purchase it just as soon as I digest the awesome deal structuring content here at Cashflow Depot. I have another six weeks until I move to California and begin door-knocking. I will likely buy your materials then.



    I saw your question but wanted Bill to answer it as it would be more complete than mine. However, he’s absolutely right. His doorknocking class was one of the best I’ve ever taken and the most practical. Sometimes it’s hard to take the “sale” from the salesman, but I would highly recommend getting this course ASAP. Learning Trusts, and entities and wholesaling and rehabbing is great, but creating deals through offers is the lifeblood of the industry (along with management-take David’s class ASAP). Master those two things and you are golden.


    I’m with Greg on this one, and I don’t mean about buying my door knocking course. I mean meeting with sellers face to face. This is where the rubber meets the road.

    If you want to run a marathon in six months, what’s THE MOST IMPORTANT THING YOU DO TODAY? Run, right? Go out and run, even if it’s only one block. Then tomorrow run a bit further.

    Point: You gotta run.

    Today, get face to face with a seller. I don’t care how you get there, just get there. When meeting face to face, ask one simple question. This is Pete Fortunato’s famous question: “Why are you selling such a nice house like this?” And then LISTEN.

    I’m not asking you to make an offer or structure a deal. I asking you to begin to learn their “WHY.”

    Bill Cook

    I wholeheartedly agree!

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